Iteration Operations
I managed goals, accountable teams, QA, App Store submission, and release dates within a two-week delivery rhythm, then connected post-launch reviews to the next resource-allocation decision.
- Role
- Product Business Lead · FORCETELLER
- Skills
- Cadence
- 2-week release · Thursday QA · Early-week launch
- Scope
- Goal · Owner · Completion criteria · App submission
Operating unit
Rather than managing projects only as long-range plans, I divided them into iterations with a clear goal, accountable team, and completion criteria.
Each iteration also coordinated cross-functional dates and sequencing required for app submission.
Two-week release process
Iterations ran on a two-week cadence. The QA build was completed every Thursday and QA began immediately. QA was typically completed by Friday afternoon, followed by App Store submission.
Store review and approval took place over the weekend, allowing the new version to be released early the following week. This fixed rhythm aligned development completion, QA response, submission readiness, and downstream cross-functional work.
- QA build complete · QA begins
- Thursday
- QA complete · App Store submission
- Friday PM
- Store review · Approval
- Weekend
- New version release
- Early week
Dashboard
The dashboard made goals, ownership, delivery status, and next dates visible through one shared operating view.
Outcome review and the next decision
Two- and four-week post-launch reports compared the hypothesis with observed change, separating a strong period from a validated idea.
The result informed what to scale, revise, or stop and how to allocate resources in the next iteration.
- Initial outcome review
- 2 weeks
- Follow-up outcome review
- 4 weeks